TRIVARTHA CRM

Data Deletion Policy

TRIVARTHA CRM — Banking Sales CRM for Relationship Managers · Made in Gujarat, India

GDPR · DPDP Act 2023 · Google Play Compliant
Last updated: August 8, 2026  •  Effective date: August 8, 2026  •  Version: 1.0  •  Policy owner: Data Protection Officer
Plain-language summary You own your data. You can delete your TRIVARTHA CRM account, all on-device customer records, and any cloud-synced data at any time. Most deletions complete within 72 hours; financial records are deleted within 30 days as required by law. We will email you a confirmation when deletion is complete. Some data may be retained for legal/tax/audit reasons — see Section 6.

1. Overview

TRIVARTHA CRM ("Trivartha CRM", "the App", "we", "us", "our") is committed to giving you full control over your personal data. This Data Deletion Policy explains what data we delete, how you can request deletion, what may be retained (and why), and how long each step takes.

This policy applies to all TRIVARTHA CRM surfaces — the Android mobile app, the iOS app (when available), the web app, and any associated cloud services such as Firebase, Google Sign-In, and our payment processor.

We comply with the EU General Data Protection Regulation (GDPR), the UK Data Protection Act 2018, the Digital Personal Data Protection Act 2023 (India), the California Consumer Privacy Act (CCPA/CPRA), and Google Play's User Data Policy.

2. Scope

This policy covers deletion of:

3. Data We Collect

Before you delete, you may want to know exactly what we hold. The table below lists every category of data, where it lives, and what happens to it on deletion.

Category Examples Storage On deletion
Account identity Name, email, phone, employee ID, role Firebase Auth + Firestore Deleted
Authentication tokens Google ID token, refresh token, session cookies Encrypted device keystore + Firebase Deleted
Customer / lead records Name, phone, email, PAN, Aadhaar, notes, tags Encrypted local DB + Firestore Deleted
Documents & media Visit photos, signatures, cheques, KYC PDFs Encrypted local storage + Cloud Storage Deleted
Location logs GPS coordinates of visits, travel distance Local DB + Firestore Deleted
AI input data Prompts sent to the on-device Gemma model Device only — never leaves the device Deleted
Device telemetry Model, OS, app version, crash logs Firebase Crashlytics Anonymized
Usage analytics Feature usage, screen views, session duration Aggregated counters Anonymized
Subscription record Plan, period, last 4 of payment instrument, invoices Google Play Billing + our accounting system Retained 8 yrs
Tax / GST invoices Name, GSTIN, invoice number, amount, tax Accounting system (India) Retained 8 yrs
Support correspondence Emails, chat logs, attachments Helpdesk mailbox Deleted 90 days
Backup snapshots Encrypted daily backups of cloud data Cloud Storage (cold) Purged ≤ 30 days

4. How to Request Deletion

You can request deletion through any of the following channels. We honour all of them at no cost.

4.1 From inside the App (fastest)

Open Settings → Privacy & Data → Delete my account. See Section 5 for the full walkthrough.

4.2 By email

Send a deletion request from the email address linked to your account to support@trivartha.com with subject line Data Deletion Request.

4.3 Via web form

Fill in the form at the bottom of this page: request form.

4.4 By post

See the postal address in Section 15. Requests received by post may take 3–5 additional business days to process.

4.5 Through Google (Android only)

If you signed in with Google, you may also revoke TRIVARTHA CRM's access at myaccount.google.com/permissions. This stops future access but does not delete data already stored — you still need to send us a deletion request to complete the process.

5. In-App Self-Deletion (Step-by-Step)

The fastest way to delete everything is from inside the app. The flow takes about 60 seconds.

  1. Open the App Tap the TRIVARTHA CRM icon on your Android device and unlock it with your PIN or biometrics.
  2. Go to Settings Tap the gear icon (⚙️) in the top-right corner of the Home screen.
  3. Open Privacy & Data Scroll down and tap Privacy & Data under the Account section.
  4. Tap "Delete my account" This is the last option in the screen, shown in red. Tap it.
  5. Choose what to delete Select one of three options:
    • Delete account and all data — recommended. Removes everything including cloud sync.
    • Delete cloud data only — keeps the on-device data, removes server copy.
    • Delete account only — removes login but keeps records (for re-activation later).
  6. Confirm identity Re-enter your PIN or use biometrics to confirm. We do this to prevent accidental or malicious deletion.
  7. Review the summary A final screen lists exactly what will be deleted and what we must retain by law. Tap I understand, continue.
  8. Wait for confirmation You will see a progress screen and receive an email within 72 hours confirming completion. Until then, you can tap Undo to cancel.
Warning — irreversible Once the deletion completes and the 14-day grace window expires (see Section 11), the data is permanently destroyed and cannot be recovered — not even by our support team. If you need a copy, export your data first from Settings → Backup & Export.

6. What Gets Deleted vs Retained

6.1 Deleted immediately

6.2 Retained for legal / legitimate reasons

Some data we must keep even after account deletion. We keep the minimum necessary, isolate it from your profile, and delete it when the legal clock expires.

WhatWhyRetention period
Tax invoices / GST records Income Tax Act 1961, GST Act 2017 8 years from invoice date
Subscription payment record Google Play Billing terms, RBI KYC 7 years
Refund & chargeback records Anti-fraud, banking partner requirements 5 years
Aggregated, anonymized analytics Legitimate interest to improve product Indefinitely (no PII)
Security / abuse logs Investigate incidents, legal defence 1 year
Backups of cloud data Operational resilience ≤ 30 days, then purged
Retained data is anonymized where possible When we retain a record for legal reasons, we strip personal identifiers (name, email, phone) and store only the minimum fields required (e.g., invoice number, tax amount, date). We cannot link the retained record back to you after deletion.

7. Deletion Timeline

We commit to the following Service Level Objectives (SLOs) from the moment your request is verified.

StageWhat happensSLO
AcknowledgementWe email you a ticket ID and confirm receipt≤ 24 hours
Identity verificationWe verify you are the account holder≤ 48 hours
Live systems purgeAccount, cloud sync, live DB rows, storage objects≤ 72 hours
Edge cache purgeCDN, backups, analytics roll-ups≤ 30 days
Confirmation emailFinal deletion certificate with timestamp≤ 30 days

8. Third-Party Data Deletion

When you use TRIVARTHA CRM, data is also processed by trusted sub-processors. On deletion, we instruct each of them to delete the relevant data.

Sub-processorWhat they holdDeletion action
Google Firebase AuthenticationUID, email, hashed password, sign-in providerAccount deleted via Firebase Admin SDK
Google FirestoreCRM records, profile dataAll documents in your user subtree deleted
Google Cloud StoragePhotos, signatures, PDFsObjects & versions deleted; CDN invalidated
Google Sign-InOAuth grant, ID tokenGrant revoked via Google People API
Google Play BillingSubscription ID, purchase tokenSubscription voided; future charges stopped
Firebase CrashlyticsCrash logsUser identifier reset; logs expire in 90 days
Apple App Store (iOS, when applicable)Receipt validationRefund processed if applicable; receipt invalidated

9. Identity Verification

To prevent unauthorized deletion, we verify the requester is the legitimate account holder. We use the least-intrusive method that works.

Lost email or 2FA device (account recovery path)

If you can no longer access the registered email or second factor, send the deletion request from any email and include:

  1. Your full name and registered phone number.
  2. Last 4 characters of your employee ID (if applicable).
  3. Approximate date of registration.
  4. Government ID (Aadhaar / PAN / Passport) — we will accept a redacted copy.

Verification takes 3–5 business days in this case.

10. Confirmation & Proof of Deletion

When deletion is complete, we email a Deletion Certificate containing:

You can request a PDF copy of this certificate at any time within 2 years of deletion by writing to support@trivartha.com.

11. Recovery & Reactivation

14-day grace window Immediately after deletion, we keep your account in a tombstoned state, allowing you to restore it with one tap. After 14 days, the account is permanently destroyed and cannot be recovered.

To restore:

After the 14-day grace window, signed-in state is fully wiped. You can always create a new account, but the old CRM data and documents will not be linked to it.

12. Your Rights

Regardless of which deletion path you choose, you retain the following rights under GDPR, DPDP Act, and CCPA:

We respond to all valid requests within 30 calendar days at no cost.

13. Frequently Asked Questions

Will deleting my TRIVARTHA CRM account cancel my subscription?

Yes. Deleting your account voids your subscription and stops future charges. If you are on an annual plan, you may be eligible for a pro-rated refund per our Refund Policy. Past invoices are retained for tax purposes (Section 6.2).

I uninstalled the app — is my data deleted?

Uninstalling removes on-device data only. Any cloud-synced data remains in our systems until you explicitly request deletion or until 90 days after subscription cancellation, whichever comes first. To be safe, send a deletion request before uninstalling.

What happens to my customers' data when I delete my account?

Your customers' personal data that you entered into the CRM (names, phone numbers, documents, etc.) is deleted with your account. If your employer organization has separate accounts, that data is unaffected.

Can I delete just one lead or customer without deleting my whole account?

Yes. From the lead or customer profile, tap the three-dot menu → Delete record. This removes only that record and its associated documents. The audit log entry is retained for 90 days.

How do I delete data stored by Google on my behalf?

Visit myaccount.google.com/permissions, find TRIVARTHA CRM, and click Remove access. This revokes our permission to access your Google account. Then submit a deletion request to us to remove the data we already received.

Does TRIVARTHA CRM sell my data?

No. We never sell, rent, or trade personal data. See our Privacy Policy for the full list of who we share with.

What happens if I delete my account while on a free trial?

Your trial ends immediately and no charge is made. No further record is retained beyond aggregated, anonymized analytics.

How long do backups and cached data take to be deleted?

Live systems are purged within 72 hours. Cold backups and CDN caches are purged within 30 days. Retained tax records (invoices) are kept for 8 years as required by Indian law.

I'm an EU / UK user — do I have additional rights?

Yes. You can lodge a complaint with your national data protection authority. The EU list of authorities is at edpb.europa.eu. The UK ICO is at ico.org.uk.

Can my organization delete my account on my behalf?

Yes. If your organization is the data controller (e.g., a bank that licensed TRIVARTHA CRM for its RMs), the org admin can request deletion on your behalf. The DPO will verify the request with the org's authorized signatory.

Will deletion affect my Play Store subscription refund?

No. Refunds are handled by Google Play under their own policy. Deleting your account does not waive or forfeit any refund you may be entitled to.

14. Changes to This Policy

We may update this Data Deletion Policy from time to time. When we do, we will:

15. Contact

For any questions, complaints, or requests related to this policy, please contact:

Company
TRIVARTHA CRM
Email
Postal address
A 33 Usha Kiran society, Tarsali, Vadodara, Gujarat 390009, India
Response time
We acknowledge within 24 hours and resolve within 30 calendar days.

16. Request Data Deletion

To request deletion of your TRIVARTHA CRM account and data, please send us an email at support@trivartha.com from the email address registered with your account. Use the subject line Data Deletion Request.

16.1 Please include the following in your email

  1. Send from your registered email address We only act on requests sent from the email on file with your TRIVARTHA CRM account. This protects you from unauthorized deletion.
  2. Provide your full name and phone number Helps us locate your account quickly and reach you if we have verification questions.
  3. State what you want deleted Choose one:
    • Delete account and all data — recommended. Removes everything including cloud sync.
    • Delete cloud data only — keeps on-device data, removes server copy.
    • Delete account only — removes login but keeps records (for re-activation later).
    • Delete specific records only — describe which leads, customers, or documents.
  4. Optional: explain your reason Helps us improve the product. Not required.
If you no longer have access to your registered email Send the request from any email you can access and include (a) your full name and registered phone number, (b) the last 4 characters of your employee ID if applicable, (c) approximate date of registration, and (d) a redacted copy of a government-issued ID. Verification in this case takes 3–5 business days. See Section 9 for details.
What happens next
  1. You email support@trivartha.com with the details above.
  2. We send you a confirmation email with a ticket ID within 24 hours.
  3. We verify your identity (≤ 48 hours).
  4. Live systems are purged within 72 hours.
  5. You receive a final Deletion Certificate within 30 days.
  6. You have 14 days from the live-purge step to undo the deletion.